Game Craze

Game Craze is an independently operated video game store at 1751 East Avenue in Rochester, NY. Established in 2000, the shop focuses on retro and vintage gaming, stocking titles and hardware that span from the Atari era through current-generation consoles. The East Avenue location is one of several Game Craze stores scattered across the greater Rochester area, with additional outposts on Ridge Road, Stone Road, at the Mall at Greece Ridge, and in Webster.

The store carries a broad inventory of used and vintage video games, consoles, and gaming accessories. Shoppers can find cartridges and discs for classic platforms like the NES, SNES, and Sega Genesis alongside newer systems. Beyond video games, Game Craze stocks trading card products, including Flesh and Blood and Yu-Gi-Oh! lines, as well as DVDs, Blu-Rays, and TV box sets. The shop also runs a buyback program, purchasing used games, consoles, and accessories from sellers looking to clear out collections. Service options include in-store shopping, in-store pickup, and delivery.

Game Craze has built its identity around deep retro gaming inventory — the kind of store where a collector can hunt for boxed cartridges, strategy guides, and discontinued hardware across multiple console generations. With over two decades in business, the East Avenue shop has become a fixture for Rochester-area gaming enthusiasts who prefer browsing physical shelves over online marketplaces. The store holds a BBB A+ rating.

The store sits along the East Avenue corridor in Rochester's 14610 zip code, east of the city center and not far from the Twelve Corners intersection that anchors the neighboring Brighton community. East Avenue runs southeast from downtown Rochester through a stretch of historic residential blocks before reaching Nazareth College, and this section of the road mixes small retail storefronts with the surrounding upper-middle-income neighborhood. The shop is wheelchair accessible. Hours are Monday through Saturday from 11:00 AM to 8:00 PM and Sunday from noon to 5:00 PM.