The JC Advantage LLC

The JC Advantage LLC is a bookkeeping and accounting firm founded in 2013 by Jenifer Cawley in the Town of Greece, just outside Rochester, NY. What began as a sole proprietorship operating under a DBA has since grown into an LLC with a small team working out of office space on Latta Road. The firm focuses on serving small businesses across a range of industries, including retail, professional services, healthcare, food and beverage, and manufacturing. Cawley brings over 15 years of experience in the accounting field, and the team holds QuickBooks ProAdvisor certification.

The JC Advantage provides a suite of bookkeeping and financial management services tailored to small business needs:

• Bookkeeping clean-up and ongoing bookkeeping
• Bank reconciliation
• Accounts receivable and accounts payable management
• Payroll management
• Cash flow management
• Financial statement preparation
• Budgeting and forecasting

The firm also works collaboratively with clients' CPAs during tax season, handling the bookkeeping preparation so that tax filing goes smoothly. In addition to business accounts, The JC Advantage serves personal accounting clients.

The JC Advantage has built its practice around hands-on financial support for small businesses that may not need or want a full in-house accounting department. The firm's QuickBooks ProAdvisor certification means clients using that platform can get specialized guidance on setup, cleanup, and day-to-day use. As a member of the Greater Rochester Chamber of Commerce, the business maintains ties to the local professional community and referral networks in the Greece and Rochester area.

The JC Advantage operates from 710 Latta Road in the Town of Greece, NY 14612. The office is housed in the historic Thayer Mansion, a circa-1902 Neo-classical building originally constructed for industrialist Arthur Yates and later converted into professional office space. Latta Road runs through a largely residential stretch of Greece with easy access to nearby commercial corridors along West Ridge Road. The location sits a short drive from the shores of Lake Ontario and surrounding green spaces like Braddock Bay, in one of the more relaxed suburban areas of the greater Rochester region.